by lisamkay | Jan 15, 2022
THE ECOM LAUNCH OF GERMAN COSMETICS L.O.V is a German cosmetics brand that wanted to launch in the US on Amazon. We brainstormed ideas to help this beauty brand stand out against the vastness of competitors in the category. We developed key pieces of visual content –...
by lisamkay | Jul 8, 2021
As Mondelēz’s eCommerce AOR agency (Scrum50), we lead the creative team throughout our 3 year engagement for multiple initiatives across their portfolio of products. One of the largest projects was to optimize their digital shelf for the top 300 products. As an...
by lisamkay | Jul 8, 2021
OREO FOR THE THRONE OREO launched Limited Edition, Game of Thrones OREO cookies while the show was in its final season. As Mondelez’s eCommerce AOR, Scrum50 supported this launch on their largest eCom channel, Amazon. We designed all of the key components for...
by lisamkay | Jul 5, 2021
LAUNCHING ICONIC EUROPEAN CHOCOLATE Milka is an international, premium European chocolate brand Mondelēz wanted to launch stateside. Scrum50, as Mondelēz’s eCommerce AOR, created this launch exclusively on Amazon. The brand store needed to accomplish two main...
by lisamkay | Jun 29, 2021
BUNDLING PRODUCTS TO MAXIMIZE PROFIT One of Mondelēz’s largest initiatives is to make selling snack brands online profitable. The concept of ePacks – bundling brands was born. One of their most popular ePacks is the 2-Count Cookie Bundle. It contains 56, 2-count...